"Super Embarrassment" 'BELIFT LAB Plagiarism' Counter-Video Causes HYBE's Stock to Fall
TopStar News, 2024.06.12 08:50
[Summary via chat]
HYBE's subsidiary label, BELIFT LAB, released a video refuting the similarities between their group, ILLIT, and NewJeans. As a result, HYBE's stock price dropped.
On the 10th, the video was released. The following day, on the 11th, HYBE's stock closed at 198,000 won, down 2.22% from the previous trading day. BELIFT also declared legal action against those implicated in the allegations. Furthermore, there's a notion that their response may be perceived negatively, particularly in light of Min Hee-jin, CEO of ADOR, proposing reconciliation during a press conference following her avoidance of dismissal through a provisional injunction.
Agency Posts Rebuttal Video Against ILLIT Plagiarism Allegations, Real-Time "Super Embarrassment"
Editor Jun Seung-hee's Story
The counter-video against the ILLIT plagiarism allegations was uploaded on the BELIFT LAB Announcement YouTube channel.
"The agency is the biggest anti-fan."
Original post here.
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- "Super Embarrassing~"
- "The company is full of haters, lol"
- "Isn't it a big loss to have a 2.2% drop followed by only a 0.5% rise? 😂"
- "Picking on other popular idols won't get them anywhere LOL. It's time they focus on their own artist image instead."
- "Oh... If the people at HYBE aren't well-liked and HYBE's reputation is already tarnished, it's really sad for the ILLIT members. They're still very young..."
- "Seriously, who causes the most trouble for their signed artists? 😂"
- "There was a minor rise today, but could it be attributed to the news of BTS Jin's discharge from the military, which has been widely covered in the news?"
- "It's a shame how they handled it here. If they had approached it differently, perhaps by making a bold change in concept and vibe for their next album, they might have gained more fans, even if it took time."
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